When Duarte Studios creates a library of branded images and video clips for our clients, it offers them several significant benefits in today's digital age. Rather than developing them on an as-needed basis, these libraries serve as a repository of high-quality, on-brand visuals that can...
Read MoreBest Practices for Great Interview Videos
In the business world, videos that revolve around interviews are marketing staples. From customer testimonials to corporate storytelling to organizational celebrations, it’s the best way to get a unique story straight from the source. This style of storytelling can help provide a feeling of authenticity and...
Read MoreThe Complete Picture: Why Hire A Commercial Photographer?
In the last 20 years, the commercial arts have become a democratized field — everything from graphic design, to video production and photography. Price points (and access) to computers, software and photography equipment have allowed just about anyone with a creative inkling to dabble with,...
Read MoreEfficiency is Key for Hawaiian Telcom’s Multi-Shoot Broadcast Spots
Filming four high-production-quality scenes — plus photography — for four separate broadcast spots in one day was the bold assignment we accepted from Anthology Marketing Group (AMG) — the ad agency for Hawaiian Telcom. ...
Read MoreMeet Our Newest Crew Member (That Everybody Loves to Hate)
In a vacuum, passionate creatives will always want more time. But we live in the real world where budgets and time constraints are equally important as getting the ideal shot. Here's a story of how we acquired a creative's most useful and dreaded tool. During preparation...
Read MoreDuarte Studios + Black Letter Group: A Savory Collaboration
In collaboration with Black Letter Group (BLG) — the ad agency for L&L Hawaiian Barbecue — Duarte Studios produced nine videos for the well-known Hawaii-born eatery....
Read MoreA Visual Overhaul Keeps Kahala Nui at the Forefront of Senior Living
Keen marketers know that producing a cohesive brand image through all forms of communication is key to maintaining a good brand perception. That means ensuring continuity is a priority between mediums such as photography and video. Kahala Nui, Hawaii's premiere senior living community, came to us...
Read MoreSweet Victory, Twice!
We are extremely honored and humbled to have received national Telly Awards for two of our productions: The live-stream production of Punahou School’s Virtual Alumni Luau, and a promotional brand video for The Park on Keeaumoku’s new condo development. Punahou’s live show was in the company...
Read MoreAsia Marketing: Targeting the Discerning Traveler
The Japanese market is coming back to Hawaii, and the competition to get more eyeballs on in-bound Asia marketing content is fierce. With everyone clamoring for attention, keen marketers in the tourism industry are stepping up their game to create more compelling content — specifically...
Read MoreHigh Production Value: When & Why it’s Critical for Your Video
It’s only when viewers are completely immersed in your content, do you have a successful connection with your audience — and a possible chance of influencing them with your message. Higher production value for your videos can help make that happen. Here's how...
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